SITEX 2019 Digital Playground – New Innovations In 4 Experiential Zones

Singapore’s only consumer lifestyle IT exhibition is back! SITEX 2019 will be held from 28 November to 1 December at Singapore Expo Halls 5 and 6. You and your tech kakis can look forward to a refreshed concept this year with elevated product offerings themed to four lifestyle categories to construct The Digital Playground. Two new zones have been introduced this year, the Health and Wellness Zone and the Travel Tech & Portable Audio Zone. These new zones will join the Smart Home and Living, and Gaming Zones to form an immersive and innovative space for all to experience technology in new and exciting ways.

SITEX 2019 – Health and Wellness Zone

The new Health and Wellness zone is specially curated with a wide variety of the latest fitness gear and equipment that will complement any fitness regime. Learn how technology can be incorporated into daily workouts with Fight Zone, a Muay Thai fitness studio that use wearables such as heart rate monitors to provide customers with real-time analytical data to enhance their workout.

No fitness routine would be complete without proper recovery. Learn more from Dr.stretch, the stretching specialists who teach a unique Core Balance Stretch originated in the United States and developed in Japan by Mr Genki Yamaguchi who worked as a trainer for Major League Baseball team, the Boston Red Socks. This technique allows practitioners of all ages to access their core muscles to increase flexibility, reduce pain and speed up muscle recovery.

SITEX 2019 – Travel Tech and Portable Audio Zone

The Travel Tech and Portable Audio Zone have been merged this year to form an extensive range of products that cater to the active individual. You can browse through a large selection of wireless audio paraphernalia and check out the latest gadgets to make your commute smarter, more enjoyable and even more environmentally sustainable. 

TPG is Singapore’s 4th mobile operator and will be offering free 12 months unlimited data and mobile-to-mobile calls. Free data roaming to Malaysia and Indonesia are also included. Customers can sign up now for this unbeatable trial offer at tpgmobile.sg. 

Electric car-sharing service, BlueSG, will also be participating in this year’s SITEX exhibition and will showcase their electric vehicles as part of the e-mobility segment. BlueSG is the first 100% electric car-sharing service in Singapore to provide an environmentally friendly, convenient and affordable transport option for Singaporeans get to their destination while reducing their carbon footprint. The service currently has over 230 self-service stations island-wide and targets to open 500 stations by end 2020. 

Smartphone makers vivo, known for their cutting-edge consumer technologies including 5G, AI, mobile photography and next-generation smartphone design, will also be showcasing their latest models at the Travel Tech & Portable Audio Zone. Shoppers looking for a new smartphone can check out the newly released S1, with the V15, V15 Pro and Y17 among others.

SITEX 2019 – Gaming Zone

The revamped Gaming Zone is geared towards millennial engagement and creating an immersive family experience. Apart from e-sports activities and gaming opportunities, families can look forward to enjoying interactive sessions with their kids and appreciate the work of talented digital artists across multiple mediums over the weekend.

Participants can experience both virtual and tactile gaming environments catered to all ages in a world of mixed reality. Gaming enthusiasts can look forward to a celebration of classic games at RetroDNA’s Free Play Zone while others can engage in *East Asia Institute of Management’s (EAIM) Ultimate Digital Art & Technology Battle Arena 2019.

The event is a mega contest organised to showcase Singapore’s best and brightest talents in the digital sphere. *Competition categories include game design, 3D modelling and print design in fashion, and Manga art. Partnerships with *Wacom, Asus, Lionheart Studio & Game Design Centre will provide contest winners credit and work opportunities.

Competition categories include game design, Illustration and Digital Speed Painting. Sponsors & Partnerships with EAIM, SITEX, Wacom, Asus and Lionheart Game Design Centre will provide contest winners credit and study work opportunities.

“We are extremely proud of our partnership with SingEx these past thirty-one years. With the rapid growth and evolution of technology, both SGTech and SingEx are committed to bring Tech to the masses and provide a platform for future tech leaders to showcase their innovations. We need to embrace the digital era and SITEX offers the perfect opportunity for us to reach out to the community and provide a meaningful experience for families from all walks of life,” said Saw Ken Wye, Chairman of SGTech.

SITEX 2019 – Smart Home and Living Zone

You can also immerse themselves in the Smart Home and Living Zone in collaboration with ViewQwest, Dreamcore and more which will showcase the integration of smart technology into everyday life to enhance your quality of living.

As a foundational pillar of a Smart Home, ViewQwest will be providing plans and products, along with the NETGEAR Orbi Smart Speaker bundle to start on your smart and savvy digital experience at home. Be it shopping or watching HD movies at home, having fast and reliable broadband is essential, to begin with. You can also expect to see how custom PCs are the way to go, with Dreamcore showcasing their step by step process of configuring a PC that suits your specific needs.

SITEX Insider, Jemma Wei, shared her experience with the NETGEAR Orbi Smart speaker bundle, “With an app-based setup and a sleek, matte, white exterior, the Orbi is designed specifically for family everyday use. It’s an easy to use speaker powered by Harmon Kardon that comes with parental controls. Once your Orbi Smart speaker home is set up it runs like a dream!”

The NETGEAR Orbi Smart Speaker not only expands your home’s wireless coverage through its award-winning tri-band mesh WiFi, but it also comes with Amazon’s Alexa built-in to allow seamless hands-free voice control. Users will be able to play music, get the news and enhance their digital lifestyle with the NETGEAR Orbi Smart Speaker.

“SITEX is more than just about introducing the latest technology and trend-worthy gadgets. It is about providing an innovative lifestyle platform that makes coming to SITEX a fun, immersive and interactive experience. This year’s edition will be no exception with a new Health and Wellness Zone for consumers to enjoy. SingEx continually refines the art of creating an immersive experience which integrates technology into the lives of consumers by getting to the heart of their desires and inspirations through SITEX 2019,” said Mr. James Boey, Executive Director of SingEx Exhibitions.

For more information and updates about SITEX 2019, please visit the official website at www.sitex.com.sg or the social media pages.

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