Your Guide To Sleeping At The Airport
Airport sleeping today is no longer just for the teeny poppy backpacker travelling on a shoestring budget. Early morning flights, far apart connecting flights, flight delays, flight cancellations, acts of god and political unrests are just a few reasons why travellers of all ages and social status are seen stretched out on airport floors around […]
Häagen-Dazs Signature Ice Cream Mooncakes Return
Times flies for busy urbanites likes us. For marketers like myself, late July to early August is the period when we get busy with sampling mooncakes and compare external packaging to determine a suitable vendor to engage for our corporate purchases. Marketers tend to stick to the ‘safe’, good old fashion baked mooncakes. They are […]
9 Type Of Facebook Users – Which Best Describes You?
Facebook, embraced by more 1.11 billion registered users is the digital interaction space of over 750 million active users. Although users sometimes try to mask their personalities with careful selection of profile photos, their habits and social activities are often the dead giveaways of their real character. Designed by killerinfographics and published by optify, this infographic playfully classifies […]
What Does It Mean To Be A Singaporean Today?
As Singapore celebrates her 48th birthday on 9th August 2013, the debate continues to ensue about what it means to be a Singaporean. We Built Our Own Destiny For a quick background, before Sir Stamford Raffles arrived here, there were only around 1,000 people living in Singapore made up of mostly the native Malays and a few […]
Up Your Marketability With A Communications Degree From University Of Western Australia
In the daily course of my work as a marketer, I came to realise the importance of having a strong marketing and communications education. They form the solid foundation for one to build their subsequent work experiences for future career advancement. The media arena in Asia is undergoing rapid transformation with the introduction of new […]
The Shop For Social Story – Online Shopping For A Good Cause
A year ago, through personal interaction with a few social enterprises, I became aware that for some of them, marketing to the public was largely by word of mouth. A number of them were small setups, and while they poured in their hearts and efforts to work with disadvantaged groups, it pulled their resources away […]
Kian Seng – Singapore’s Favourite Zhi Char Get A Makeover
Unilever Food Solutions is out on a mission to help Singapore’s favourite Zhi Char get a makeover and I am thrilled to be invited for one of their unique makeover cum food tasting session at Kian Seng Seafood Restaurant! Zhi Char (煮炒) is a convenient term used to describe a Chinese stall which offers diners […]
Poulet – The French Roasted Chicken Flew To Chinatown Point
A close friend of mine who was recently having second thoughts in his career texted me all of a sudden for a quick catch up over dinner at the newly revamped Chinatown Point. He was all excited about sharing 2 piece of good news in his life and could hardly contain the joy over the […]
He Huan Shan (合歡山) & Urn Chicken (甕仔雞) At CingJing Nantou
Visiting He Huan Shan (合歡山) during Taiwan’s winter offered us the rare chance to step foot on a snow-capped mountain in Asia! This 3,416 metres high peak in Central Taiwan can be accessed from either Taroko Gorge National Park or CingJing Nantou. I have took the Taroko route previously, it involves around 6 to 8 hours of travelling through […]
Department Of Caffeine & FLOR – Perfect Complement At Duxton
After a round of Ministry themed food establishments, the use of the word ‘Department’ didn’t sound that exciting. But this rather new establishment has been making quite a buzz amongst local cafe hoppers so we better do a proper audit on it. Tucked in a corner along Duxton Road, locating Department of Caffeine (aka D.O.C) can […]
Carnival Of Food & Games At Wusheng Night Market 武聖夜市 Tainan
A holiday at Taiwan is never completed without a visit to one of the island’s numerous night markets. Similar to Singaporeans obsession with shopping malls, Taiwanese love their night markets so much that they patronize them 7 days a week! Tainan alone offers more than 5 different night markets namely Xiaobei Night Market (小北成功夜市), Tainan Flower Night […]
How To Create Perfect Facebook, Twitter & Pinterest Posts
When creating a post update on Facebook, Twitter, Google+ or Pinterest, most people wouldn’t think it matters how a tweet or posts is written or even when they post it. If you want to maximise the number of eyeballs that view your post then it is very important to choose what and how you post. […]
