The “Quest for a Legend” is a worldwide search for the rarest LOUIS XIII decanter on earth. The Quest will scour the globe in pursuit of this hidden treasure and the search for the rarest decanter in Singapore, Malaysia, India and the Philippines commenced on 3 February, 2015. It is going to be a thrilling journey to encounter the LOUIS XIII legend.
Conquering the World
Created in Cognac in 1874, LOUIS XIII set out to carve its footprint in various parts of the world. The first few decanters crossed the borders of Europe and set sail for the United States in 1876. In 1881, the fine French elixir reached the shores of Asia to be savoured throughout the region, from China and Hong Kong to Singapore. LOUIS XIII has continued its journey around the globe since. A century of craftsmanship is reflected in its complex blend of 1,200 eaux-de-vie bottled in an exquisite decanter and enjoyed by a select few for more than a century.
The “Quest for a Legend” will start in Asia, commencing first in Singapore, Malaysia, India and the Philippines; thereafter it will continue its search in other parts of the world.
A Quest to Reveal a Secret Treasure
The “Quest for a Legend” seeks to find hidden decanters of distinctive value across the globe; the rarest LOUIS XIII decanter in existence, the most unique and best preserved. It might be stored in a cellar in London, locked in a French chateau, stowed on a distant island or located in a penthouse in Singapore. Whether it is an heirloom, a cherished memento or an acquisition from an auction, each decanter possesses its own story and holds dear to each of its owner.
Today, the house of LOUIS XIII invites private collectors in Singapore, Malaysia, India and the Philippines to unveil their treasures in the first ever quest to discover gems from its own legacy. LOUIS XIII collectors in Singapore who believe they are in possession of the rarest LOUIS XIII decanter are encouraged to send details and photos of their LOUIS XIII bottle via SMS Text, Whatsapp or to the local Rémy Martin office.
The owners of the rarest decanter found in Singapore, Malaysia, India and the Philippines will win the grand prize of a visit to the Rémy Martin Estate in Cognac, France.
“The ‘Quest for a Legend’, offers LOUIS XIII fans and collectors the chance to be part of the brand’s history. It is a chance to unite devotees of legacy, craftsmanship, beauty, history, adventure and legend. This Quest is not a race against time, it is time itself that we are after,” said Ludovic du Plessis, Global Executive Director of LOUIS XIII.
“We are proud to be the first region to lead the ‘Quest for a Legend’, in search of the rarest and most unique decanter. LOUIS XIII set foot on the shores of Singapore, Calcutta and Penang in 1881 and by 1883 it had reached Manila” added Christophe Bourrie, Regional Director (SEA, India and Middle East) of LOUIS XIII.
A Century Of Expertise
Launched 140 years ago by Paul Émile Rémy Martin, LOUIS XIII is a timeless legacy, passed down from cellar master to cellar master – a true legend. A symbol of French excellence, it has been featured in major historical events and enjoyed by the great legendary figures of both past and present centuries. Presented at the World’s Fair in Paris in 1900, the King of Cognac travelled on the maiden journey of the celebrated Orient Express and the luxury ocean liner Normandie bound for the United States. Since the late 19th century, it has been the prestigious cognac of choice at great royal courts, from the Tsar of Russia to the Court of Siam, consecrating it as the true cognac of kings.
The famous crystal decanter that holds this blend of precious 1,200 eaux-de-vie, aged from 40 up to one hundred years, was inspired by a metal flask lost in 1569 on the battlefield of Jarnac. It was found some 300 years later near the vines of Cognac.
How To Participate:
Between 3 February to 31 March 2015, you must send photos of your unopened LOUIS XIII bottle through SMS Text or Whatsapp to the local Rémy Martin office. Alternatively, you can also submit your entries online here.
During the submission, please remember to provide your full name, age, ID, contact information, nationality and details on how they obtained the bottle of LOUIS XIII. Feel free to submit as many entries as you like, The LOUIS XIII team will follow up with each submission individually. Winner will be chosen by and expert committee who will assess each bottle with a set criteria. Rémy Cointreau International (RCI) reserves the right to make the final decision.
Do note that to be eligible for the prize, you must be 18 years old and above, citizen or residents of the participating countries and most importantly, the legal owner of the bottle! You must also agree to absolve LOUIS XIII/RCI from any liability with regard to handling of the entry bottle. Last but not least, the bottle must be unopened, with at least 50% of original liquid (this will be verified by RCI and the House of Rémy Martin)
Winner Walks Away With …
The owner of the winning bottle will be invited to a prestigious Gala Dinner where his / her bottle will be showcased. The winner of Quest for a Legend will also enjoy a luxurious trip to France with the following included:
– Two return Business class air tickets
– Two first class return train tickets between Paris and Angouleme
– Car pick up transfer to the Rémy Martin Estate in Cognac, France
– A hosted lunch at the Estate
– Guided Tour of the Estate, grounds, cellars and distillery
– A tasting of LOUIS XIII and Dinner
– One night’s accommodation in Cognac
It is time to join the quest and be part of the legend.
This post has been sponsored by LOUIS XIII Cognac, but all the thoughts are our own.